Draft wines have long been the underdog of the drinks business. Surely they couldn’t be as good as real wine, with its aged, bottled appeal?
In actual fact, the first “real” wine was draft wine. In the third century, most of Western Europe was dispensing wine from wooden barrels; the Gauls used casks in the first century BCE, replacing the two-handled jars the Ancient Greeks used for storing, transporting, and serving wine. A bottled wine is in fact a relatively new invention in wine’s long and colourful history.
Cask wines were first reintroduced in the 1970s, with a new trend in Australia to package younger wines in collapsible bags and cardboard boxes; these were swiftly followed by commercial cask wines running off tap systems, which keep beverages at controlled temperatures and have an airtight dispensing system that means the alcohol maintains its freshness and sparkling wines don’t lose their bubbles. In many ways, in fact, cask wines are more likely to be fresh than a bottled wine – you won’t be getting the dregs from yesterday’s bottle!
The benefits of draft wine are obvious. They’re cheaper both for the producer and the consumer, and they’re also better for the environment. Draft wines mean no corks, labels, and cardboard shipping containers, along with less waste and lower fuel costs. It’s nice to have a product that is good for you, us, and the environment!
Have a look at the DrinksWorks wine range here, or call one of our account managers today on 0117 982 4742.